Everyone wants to know what makes a good story. But a novelist is in a very different business than an ad copywriter. Stories in the context of marketing and branding are too brief to use techniques of classic storytelling like narrative arcs and character development. Effective branding stories are told obliquely; they still involve characters […]
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About Terry LaBan
Senior Illustrator & Cartoonist
I use cartoons to bring your technology narrative to life in a unique, effective, and expressive way. My side hobbies? Cartooning, drawing, and teaching cartooning.