Big Data Signal Hunting

In the world of big data, the ratio of noise to signal can be overwhelming.

Trifacta turned to us to develop a message and to tell the story of how enabling business analysts to “signal hunt” allows them to spend more time getting value out of data.

We created a statistically-driven infographic that illustrates how the volume and variety of data, time-consuming data preparation, and long cycle times between business and IT lead to burn out before any real value is derived from the data. The infographic was the foundational piece of content for a successful content package.
BECOME A SIGNAL HUNTING MASTER

Trifacta_Signal-Hunter_Inforgaphic