Executives and Developers
GEDI sells curated event data. They needed a document to explain the value of their data to both executives interested in event data and developers who would use the data in their applications.
GEDI asked us to create a single asset that would effectively reach both audiences. We created a document that explains GEDI’s value proposition in compelling terms and then walks developers through examples of using the API. In the client’s words, “You have taken the original requirements and elevated the delivery of the message with carefully refined language and visuals. You really understood the business purpose and technology behind it and delivered on the first try.”