Short Form Content

  • Short Form Content powers social media, PR, SEO, and demand gen with streams of topical content.
  • The best short form content both connects to the pain and also leads the way back to the story of how your product’s differentiating capabilities can make the pain go away and create value.
  • Our approach to short form content involves using our team writing process to rapidly capture what your braintrust is learning and create assets that educate prospects and generate excitement about learning more.
  • Check out our portfolio of blogs, articles, short white papers, infographics, videos, and other brief forms of content below.
From Hack-Ups to Mashups

From Hack-Ups to Mashups

Put a Red Hat Under Your SAP Systems

Put a Red Hat Under Your SAP Systems

Cutting Costs in the Data Center

Cutting Costs in the Data Center

The Million Dollar Misperception

The Million Dollar Misperception

Selling Salesforce to Oracle Customers

Selling Salesforce to Oracle Customers

Putting Hadoop To Work The Right Way

Putting Hadoop To Work The Right Way

Is Big Data Collecting Dust?

Is Big Data Collecting Dust?

Humanizing Big Data

Humanizing Big Data

What If You Could…?

What If You Could…?

End Small Thinking about Big Data

End Small Thinking about Big Data

Hadoop for Everyone

Hadoop for Everyone

Mobile Access to Documents and Apps: What Are My Options?

Mobile Access to Documents and Apps: What Are My Options?

Game Changing Uses of Mobility for Manufacturing

Game Changing Uses of Mobility for Manufacturing

The 10 Commandments of BYOD

The 10 Commandments of BYOD

Mobility and The Big Bang Theory

Mobility and The Big Bang Theory

Mobile Business Discovery

Mobile Business Discovery

Piloting your Enterprise Spaceship in a Changing IT Environment

Piloting your Enterprise Spaceship in a Changing IT Environment

Native Apps for iOS and Android

Native Apps for iOS and Android

How the Cloud Accelerates Innovation

How the Cloud Accelerates Innovation

Real DevOps Is Harder Than Putting Lipstick on a Pig

Real DevOps Is Harder Than Putting Lipstick on a Pig

The Hidden Real Time Computing Foundation That Is Disrupting the World

The Hidden Real Time Computing Foundation That Is Disrupting the World

Driving Web Application Performance

Driving Web Application Performance

The Limits of Public Clouds

The Limits of Public Clouds

Exploring Splunk

Exploring Splunk

The Birth of the Connected Platform

The Birth of the Connected Platform

The Future of the Internet of Things

The Future of the Internet of Things

Operational Intelligence: What It Is and Why You Need It Now

Operational Intelligence: What It Is and Why You Need It Now

Take This Job and Love it

Take This Job and Love it

Turn Enterprise Social Into Real Business Value

Turn Enterprise Social Into Real Business Value

Applying Business Process Management

Applying Business Process Management

Tell the Stories of Our Customers

Tell the Stories of Our Customers

The Intelligent Enterprise

The Intelligent Enterprise

Under The Hood: Why Operating System Matters

Under The Hood: Why Operating System Matters

The New Big Data Superheroes

The New Big Data Superheroes

The Changing Role of the Business Analyst

The Changing Role of the Business Analyst

Don’t Predict the Future. Change It

Don’t Predict the Future. Change It

Guide to Data Monetization

Guide to Data Monetization

How to Turn Data into Dollars

How to Turn Data into Dollars

Hadoop: Data Storage Locker or Agile Analytics Platform?

Hadoop: Data Storage Locker or Agile Analytics Platform?

Operational Intelligence for the IoT

Operational Intelligence for the IoT

How Website Content Can Power Your Data Business

How Website Content Can Power Your Data Business

Your On-Ramp to Big Data

Your On-Ramp to Big Data

Six Essential Skills for Mastering the Internet of Connected Things

Six Essential Skills for Mastering the Internet of Connected Things

Reach for the Stars

Reach for the Stars

To Catch a Killer

To Catch a Killer

The Key to Faster Analytics

The Key to Faster Analytics

A Data-Driven Data Business

A Data-Driven Data Business

Data Engineering for the Internet of Everything

Data Engineering for the Internet of Everything

Backup and Disaster Recovery

Backup and Disaster Recovery

Data-Driven Email Marketing

Data-Driven Email Marketing

Visualizing the Internet of Things

Visualizing the Internet of Things

Surviving the Data Deluge

Surviving the Data Deluge

Trust for the IoT

Trust for the IoT

Enterprise Mobility in 2015

Enterprise Mobility in 2015

Choosing a Hadoop Distribution

Choosing a Hadoop Distribution

Tackling Data Chaos

Tackling Data Chaos

Overcoming KPI Challenges

Overcoming KPI Challenges

Harnessing the Power of APIs

Harnessing the Power of APIs

A Strategic Approach for Data and Analytics

A Strategic Approach for Data and Analytics

Transforming Data into Stories

Transforming Data into Stories

Productized Analytics for Every Appetite

Productized Analytics for Every Appetite

The Anatomy of Cyber Security

The Anatomy of Cyber Security

Solving the SaaS Integration Problem

Solving the SaaS Integration Problem

Industrial Internet of Things for Developers

Industrial Internet of Things for Developers

Stopping Fraud in Its Tracks

Stopping Fraud in Its Tracks

Helping Geeks Get It

Helping Geeks Get It

The Golden Age of Analytics

The Golden Age of Analytics