by evolvedmedia | May 13, 2016 | Fresh Off the Web
At the advent of digital marketing, companies poured millions for dollars into digital ad campaigns all in the name of acquiring new “leads.” But with the introduction of #big data tools like Hadoop and advanced data science and analysis, why are so many marketers...
by evolvedmedia | Feb 26, 2016 | Fresh Off the Web
Big glass buildings don’t buy software, people do. -SAP CMO, Jonathan Becher Savvy B2B tech marketers know that in marketing to companies, you are marketing to individuals. As we’ve said before, visual content is a powerful tool that marketers can use to connect with...
by evolvedmedia | Oct 21, 2015 | Fresh Off the Web
Halloween is just around the corner. You might find yourself frantically stockpiling sweets for droves of trick-or-treaters, or masterfully transforming a roll or two of Charmin into the walking dead. But surely such festivities are just a pleasant distraction, and...
by evolvedmedia | Oct 16, 2015 | Fresh Off the Web
Though we work with technology companies large and small, startups will always have a special place in our heart. Last year we wrote a guide for What Tech Startups Absolutely Must Know About B2B Marketing. In addition to needing a solid content marketing plan,...
by evolvedmedia | Sep 30, 2015 | Fresh Off the Web
Creating engaging, informative content about complex technology can be a tall order. Content marketers in the B2B tech space are held to the task of educating their audiences, while at the same time, entertaining them long enough to hold their interest and make the...
by evolvedmedia | Jul 2, 2015 | Fresh Off the Web
With the weather heating up, and the holiday weekend fast approaching, we at Evolved Media are ready to fire up our grills and don our red white and blue. As much as the holiday is prime time for celebration, it’s also a time to reflect on the revolutionary...