Thousands of companies yell the same message in their marketing: save money, save time. Why should I care? Why should I believe you? Who are you anyway? Let’s face it: for most B2B companies, brand…

Increasingly, technology allows people to have customized experiences, finely tuned to their personal preferences. ESPN.com lets me filter sports news so that scores and updates from my favorite teams appear first. Apps like Feedly show…

Technology constantly changes the way we interpret and think about language. The result is that words carry different meanings for different generations. Say stream, text, cells, and tweets to a grandmother and she’ll probably think…

Try Before You Buy By using Pay Per Click (#ppc), companies who want to get the most out of their online content can test out their search engine optimization (#seo) strategy before investing in any…

From childhood onwards, life can seem full of frauds. The kid down the street who cheats at “Candyland” becomes the coworker who takes credit for your work or the neighbor who lies on his taxes….

At Evolved Media we are in the process of refining our #content strategy. It’s not perfect, yet – we have a long way to go before we land that triple axel jump. We want to…

Bring up the need to perform #search Engine Optimization (#seo) with executives at many businesses and you’re likely to hear a sigh. It’s a sigh born of exhaustion – exhaustion with the entire SEO process…

What technology makes sense for you and your current marketing strategy? Over the past two weeks, we’ve taken a deep dive into the marketing technology needs of small businesses and mid-market companies. This week we…

What technology makes sense for you and your current marketing strategy? Last week we took a deep dive into the marketing technology needs of small businesses. This week we want to look at the marketing…

In the world of marketing, there are many different marketing strategies but to be successful, most companies will need some kind of technology. The question is, what technology makes sense for you and your current…