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Inject Some Fun with Comics in Your Marketing

Inject Some Fun with Comics in Your Marketing

by Dan Woods | Jan 28, 2016 | Content Creation, Marketing Leadership

We are in the midst of a golden age for #comics and #cartoons. Long overlooked as childish and simplistic, comics are finally getting the respect they deserve. From Hollywood Marvel blockbusters, to the haunting ferocity of Netflix’s Jessica Jones, to renowned...
How To Be Brilliant and Beautiful: Visual Design for B2B Tech

How To Be Brilliant and Beautiful: Visual Design for B2B Tech

by evolvedmedia | Jan 23, 2015 | Content Creation

With a slew of statics and recent articles championing the business value of visual content, it’s hard to deny the importance of visual design to any content marketing program. But all visual content is not equal, and inadequate design can hurt more than it helps....

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Content marketing is an ever-changing discipline and powerful tool for capturing attention and creating deep connections with customers. Our blog captures what’s happening in this space and what we’re curious about. We love to harvest and publish the wisdom of the people we meet along the way.

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    Why Team Writing Is the Answer

    When tech marketers create content to feed sales and marketing teams, they often make the mistakes described in our e-book

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      Five Content Creation Mistakes for Enterprise Technology – And One Solution

      When tech marketers create content to feed sales and marketing teams, they often make the mistakes described in our e-book

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        Mistake 1:
        Expecting Subject Matter Experts to Write

        When tech marketers create content to feed sales and marketing teams, they often make the mistakes described in our e-book

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          Mistake 2:
          Using Clueless Freelance Writers

          When tech marketers create content to feed sales and marketing teams, they often make the mistakes described in our e-book

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            Mistake 3:
            Expecting Too Much from AI-generated Content

            When tech marketers create content to feed sales and marketing teams, they often make the mistakes described in our e-book

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              Mistake 4:
              Accepting Generic Content

              When tech marketers create content to feed sales and marketing teams, they often make the mistakes described in our e-book

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                Mistake 5:
                Overspending on Gold-plated Content

                When tech marketers create content to feed sales and marketing teams, they often make the mistakes described in our e-book

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