by evolvedmedia | Oct 21, 2015 | Fresh Off the Web
Halloween is just around the corner. You might find yourself frantically stockpiling sweets for droves of trick-or-treaters, or masterfully transforming a roll or two of Charmin into the walking dead. But surely such festivities are just a pleasant distraction, and...
by evolvedmedia | Oct 16, 2015 | Fresh Off the Web
Though we work with technology companies large and small, startups will always have a special place in our heart. Last year we wrote a guide for What Tech Startups Absolutely Must Know About B2B Marketing. In addition to needing a solid content marketing plan,...
by Dan Woods | Sep 9, 2015 | Content Strategy, Marketing Leadership
“There is no marketing today without content.” That’s the reflection of Helen Whelan, an expert content marketer at Apigee, a leading API management and predictive analytic company. Whelan has helped shape Apigee into an industry innovator in #content marketing...
by evolvedmedia | Sep 3, 2015 | Content Creation, Kicks and Giggles
The days are getting shorter, there’s a hint of autumn in the air, and it’s our last chance to throw one great, big, end of summer barbecue. But what goes into a truly epic barbecue? Sure, nice weather, good company, and a generous spread can’t hurt, but the kind of...
by Dan Woods | Aug 28, 2015 | Marketing Leadership
With machine learning, convoluted algorithms, and advanced modeling, #data science has an intimidating aura, leading many marketers to believe that all data science requires super advanced analytic and programming skills most do not possess. Not true. Talk to data...
