- by evolvedmedia
- July 29, 2016
- Fresh Off the Web
The tech world has long perpetuated the “if you build it, they will come” myth — the idea that great products will inevitably find their market and fly off the shelves. But a great product…
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- by Dan Woods
- June 22, 2016
- Marketing Leadership, PR
Last week we spoke with Evan Sirof, freelance #PR expert and consultant about three priorities for laying the foundation of a successful PR journey. This week we’re following up with three more PR priorities you…
- by Dan Woods
- June 15, 2016
- Marketing Leadership, PR
We’re living in an era where outsourcing our lives has never been easier. From driverless cars to Amazon home delivery of almost any product we could ever need possible at the click of button, it’s…
- by evolvedmedia
- September 3, 2015
- Content Creation, Kicks and Giggles
The days are getting shorter, there’s a hint of autumn in the air, and it’s our last chance to throw one great, big, end of summer barbecue. But what goes into a truly epic barbecue?…
- by Dan Woods
- August 28, 2015
- Marketing Leadership
With machine learning, convoluted algorithms, and advanced modeling, #data science has an intimidating aura, leading many marketers to believe that all data science requires super advanced analytic and programming skills most do not possess. Not…
- by evolvedmedia
- July 15, 2015
- Marketing Leadership
Thousands of companies yell the same message in their marketing: save money, save time. Why should I care? Why should I believe you? Who are you anyway? Let’s face it: for most B2B companies, brand…
- by evolvedmedia
- February 6, 2015
- Content Creation
B2B #tech marketing isn’t for the faint of heart. We marketers are held to the task of telling stories about complex technological solutions. Sure, we mean well and try our best to nurture our audience…
